How we handle personal data
Privacy policy
Last updated: 9 November 2026
Data controller
AI Fashion Company by Alicia Sabatino, Florence (FI), Italy, VAT no. IT07521590484. For any request about your data, write to alicia.sabatino@aifashioncompany.com.
What data we collect
Data you send us. When you fill in the contact form or email us, we collect your name, brand, email address, website or Instagram profile, the service you are interested in and the text of your message.
Browsing data. The server hosting the site automatically logs some technical data (IP address, browser type, pages requested, date and time) needed to run the site and protect it from abuse.
The site uses no analytics, advertising or profiling tools and loads no content from external platforms: fonts are hosted on our own server. Links to Instagram and LinkedIn take you to those sites, which have their own privacy policies.
Why we use it and on what legal basis
- Replying to your requests and preparing a quote: pre-contractual steps taken at your request (Art. 6(1)(b) GDPR).
- Managing the working relationship and invoicing, if you become a client: performance of the contract and legal obligations (Art. 6(1)(b) and 6(1)(c) GDPR).
- Security and operation of the site (browsing data): legitimate interest (Art. 6(1)(f) GDPR).
We never use your data for newsletters or marketing without your explicit consent, and we never sell it.
How long we keep it
Requests that do not become a project are kept for up to 24 months. Client data is kept for the duration of the relationship and then for the period required by law for accounting records (10 years). Browsing data is kept by the hosting provider only as long as strictly necessary, usually a few days.
Who processes data on our behalf
- Netlify, Inc., which hosts the site (United States; safeguards: EU-US Data Privacy Framework and standard contractual clauses). The contact form is handled by the Netlify Forms service of the same provider.
- Google Ireland Ltd., for our business email (Google Workspace).
These providers act as data processors and use the data only to provide their service to us.
Your rights
You can ask at any time to access, correct or delete your data, restrict or object to its processing, or receive it in a portable format (Arts. 15–22 GDPR), by writing to alicia.sabatino@aifashioncompany.com. You also have the right to lodge a complaint with the Italian Data Protection Authority (garanteprivacy.it) or your local authority.
Cookies
For the use of cookies, see the cookie policy.